About the event

JOIN! 2017 is the second edition of our conference dedicated to the SQL Server Data Platform.

Last year we hosted over one hundred participants.
This year we expect the event to be much bigger, so we choose a larger venue (Kinoteka in Palace of Culture and Science).

Among our speakers, you will see some notable and well-known experts in the SQL Server area – many of them Microsoft Certified Masters and MVPs (see Speakers).

This conference is specifically designed for:
– database administrators and developers
– software engineers
– architects and designers of database systems
– Business Intelligence developers
– data analysts

During the main conference, there will be 3 parallel tracks, covering Database Administration, Database Development and Business Intelligence.

In addition to the normal conference sessions, we would like to invite you to take part in full-day, post-conference training sessions delivered by the best experts in the industry. You can save by registering to both the main conference as well as one of the post-cons at the same time!

For more details, please follow our Facebook page.

Join us!


Registration prices:*

Early-bird Until 31.12.2016 600 PLN / 150 EUR 600 PLN / 150 EUR 1000 PLN / 250 EUR
Standard price 1.01.2017 – 17.02.2017 800 PLN / 200 EUR 800 PLN / 200 EUR 1400 PLN / 350 EUR
Last minute After 17.02.2017 1000 PLN / 250 EUR 1000 PLN / 250 EUR 1800 PLN / 450 EUR

*All prices are net prices. VAT at 23% applies to all registrations.

Register now

Conference sessions


March 6th 2017

07:30 – 09:00 Registration, coffee, cakes
09:00 – 09:20 Opening remarks
09:20 – 10:20 Kalen Delaney
SQL Server – Yesterday, Today and Tomorrow
10:20 – 10:40 Coffee break / Breakfast
10:40 – 11:55 Margarita Naumova
How much data loss is a “near zero” data loss (300)
Klaus Aschenbrenner
Joins in SQL Server – as easy as ABC!? (200)
Chris Testa-O’Neill
Working with the Cortana Intelligence Suite (200)
11:55 – 12:15 Coffee break
12:15 – 13:30 Grant Fritchey
Azure SQL Database for the DBA (200)
Kalen Delaney
Memory Optimized Indexes (300)
Thomas Hütter
From SQL to R and beyond (200)
13:30 – 14:30 Lunch
14:30 – 15:30 Sponsor session – Tintri
Rob Girard
Virtual SQL Server & Tintri VM-aware Storage: The perfect combo!
15:30 – 15:50 Coffee break
15:50 – 17:05 Uwe Ricken
Investigate, analyze and solve common wait stats scenarios (300)
Andrea Martorana Tusa
APPLY operator in action (200)
Chris Testa-O’Neill
Working with Azure SQL Data Warehouse (300)
17:05 – 17:25 Coffee break
17:25 – 18:40 Rob Girard
Deep Dive on pNUMA & vNUMA – Save Your SQL VMs from Certain DoomA! (400)
Chris Adkin
Practical Problem Solving With The In-Memory Engine (300)
Alberto Ferrari
Tabular vs. Multidimensional in SQL Server Analysis Services (300)
19:00 – 21:00 After Party


March 7th 2017

08:00 – 09:00 Coffee, cakes
09:00 – 10:15 Chris Adkin
Flash Storage for The DBA (300)
Margarita Naumova
Diving into the SQL Server Plan Cache (300)
Andrea Martorana Tusa
New life for Reporting Services: what is up in 2016 (200)
10:15 – 10:35 Coffee break / Breakfast
10:35 – 11:50 Grant Fritchey
Introducing the Query Store (200)
Uwe Ricken
Inside Statistics or… – a guessing game (300)
Thomas Hütter
Next first steps – selected applications of R (200)
11:50 – 12:15 Coffee break
12:15 – 13:30 Chris Adkin
Solving Hard Problems With Windows Performance Toolkit (400)
Kalen Delaney
Query Plan Options (200)
Alberto Ferrari
SSAS Tabular from the Trenches (300)
13:30 – 14:30 Lunch
14:30 – 15:45 Valentin Bondzio
Identifying resource contention from within the guest OS (VMware ESXi) (400)
Maciej Pilecki
Understanding Query Memory Grants (400)
Chris Testa-O’Neill
Using Machine Learning (300)
15:45 – 16:05 Coffee break
16:05 – 17:20 Rob Girard
Snapshots and SQL Server in a Virtualized Environment – Tech Deep Dive and Detailed Lab Findings (200)
Klaus Aschenbrenner
Headache guaranteed: Deadlocking in SQL Server! (300)
Alberto Ferrari
Toolkit for DAX Optimization (300)
17:20 – 17:50 Conference Closing

Post-con sessions

Below you can find list of full-day training sessions at JOIN! 2017

  • March 8, 2016
  • 8 Wednesday (post-con)


Post-con Agenda (March 8, 2017)

08:00 – 09:00 | Registration, coffee, cakes
09:00 – 13:00 | Workshop session (with brakes)
13:00 – 13:45 | Lunch
13:45 – 17:00 | Workshop session (with brakes)

Conference Venue

Kinoteka (in the Palace of Culture and Science), Warsaw

1 Defilad Square, Warsaw

Located in the Palace of Culture and Science, the Kinoteka Theatre has existed since 2001, though it can’t help but recall the 50 years of history of the building it’s housed in. In its socrealist halls you’ll find the newest in sound and cinema technology, as well as comfortable seats. The theatre is host to several larger film festivals and special events throughout the year.

Nearest rail stations:
Warsaw Center Railway Station (0.20 km)
Warsaw West Railway Station (4.10 km)


Nearest airports:
Warsaw Frederic Chopin Airport (8.20 km)
Warsaw Modlin Airport (37.10 km)



Strategic Sponsor


Silver Sponsor


If you want to join us as a sponsor – contact us !

Media Partners


If you have any questions please send us a message using the form below.


Here you can find answers to most frequently asked questions.

What is this conference about?

JOIN! 2017 is conference dedicated to SQL Platform.
The SQL Platform conference is specifically designed for:
– programmers and database administrators
– software engineers
– architects and designers of database systems

In what language will the sessions be presented ?

The official conference language is English. All conference sessions will be held in English.

Will there be WiFi available ?

Yes, we will have a WiFi available for the conference attendees.

Can I park my car at the venue ?

Yes, there is a paid parking lot at the venue.

When ?

JOIN! 2017 takes place on March 6-8, 2017 (Mon.-Wed.).

Where ?

JOIN! 2017 will be held in Kinoteka of the Palace of Culture and Science in Warsaw, at Defilad Square 1. Visit the venue page for more information about the venue.

How do I get there ?

Warsaw is very well connected, both within Poland as well as internationally.
Warsaw has two major airports: Okęcie Airport which serves traditional airlines flying to a huge number of destinations within Europe, and Modlin Airport (located 35km from the city center) which serves low-cost airlines flying to destinations in Western Europe.

I need a visa to enter Poland. Can you help ?

Sure! As soon as you register and pay for your participation in the conference, contact us and we will prepare a visa invitation letter for you.
In the unlikely case that your visa application is refused, we will refund your conference fee in full (requires a consulate statement denying visa).

Do you have any questions not covered by the above? Feel free to contact us!.